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In a People of ACM interview with Sanjay Ghemawat, a Google Fellow in the Systems Infrastructure Group (MapReduce, BigTable, Spanner, GFS, etc), talks about a few interesting aspects of Google's culture.
What Made Google Google
Progress is a modern idea. The conviction that future can be changed for the better through individual advancement and action has over hundreds of years driven an exponential growth in the technome.
What drives progress? Challenges. Individuals finding and defeating a challenge. There's usually something someone wants to do so badly that they put in the effort, the thought, and the money into solving all the problems. The results are often something new and amazing.
And so it was for Google:
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