The email sent will contain a link to this article, the article title, and an article excerpt (if available). For security reasons, your IP address will also be included in the sent email.
This is a guest posting by Marty Abbott and Michael Fisher, authors of The Art of Scalability. I'm still reading their book and will have an interview with them a little later.
If 2010 is the year that you’ve decided to kickoff your startup or if you’ve already got something off the ground and are expecting double or triple digit growth, this list is for you. We all want the attention of users to achieve viral growth but as many can attest, too much attention can bring a startup to its knees. If you’ve used Twitter for any amount of time you’re sure to have seen the “Fail Whale”, which is so often seen that it has its own fan club. Take a look at the graph below from Compete.com showing Twitter’s unique visitors. One can argue that limitations in the product offering have as much to do with the flattening of growth over the past six months as does the availability, but it’s hard to believe the inability of users to actually use the service has not hindered growth.

What should you do if you want your startup to scale with double and triple digit growth? We’ve put together a list of 11 strategies that will aid in your quest for scalability. In our recently released book “The Art of Scalability” you will find more details about these and other strategies.